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Ubunya vs Thinkific

Thinkific sells courses. Ubunya runs the programme around them.

Thinkific is one of the strongest course builders: lessons, quizzes, certificates, a storefront and checkout, with community and live features available as add-ons. Ubunya is built for organisations whose courses sit inside a cohort: people apply, are admitted into an intake, attend sessions, pay in instalments and graduate together.

A Ubunya community feed with posts, categories and the leaderboard

The short answer

Choose Thinkific if

  • You sell self-paced courses to individuals by card.
  • You want a storefront, coupons and upsells.
  • Community is a nice extra, not the centre.

Choose Ubunya if

  • Your courses run as cohorts with start dates and class times.
  • You admit people through applications.
  • Learners pay offline, in instalments or through an employer.
  • You need attendance, certificates with a public check and impact reports.

Thinkific and Ubunya at a glance

Price
Thinkific: About $36–49/month and up
Ubunya: One plan agreed with you, paid by invoice in your currency. Every feature is included.
Fee on payments
Thinkific: 0% on paid plans, plus Stripe
Ubunya: 0%
Best for
Thinkific: Selling self-paced courses
Ubunya: Running cohort programmes
Community
Thinkific: Add-on
Ubunya: Included

Feature by feature

FeatureUbunyaThinkific
Community feed, categories and pollsCommunities add-on
Courses, lessons and progressBest in class
Points, levels and leaderboards
Live sessionsLive rooms in the browser, with breakout groups and recordingLive lessons and Zoom
AdmissionsApplication forms with a review queue
CohortsIntakes with seats, dates and class timesDrip schedules, not intakes
AttendanceOnline and in person, with QR check-in
CertificatesIssued on completion, with a public check page
Small groupsSquads inside each cohort
Impact reportingImpact reports and follow-up surveysCourse analytics
Payments made outside a card checkoutBank transfer, M-Pesa, UPI, Pix, card and cash recorded, with receipts and balancesCard checkout; manual enrolment
One payer for many learnersAn employer or sponsor pays for several learnersBulk sales on higher plans
WhatsApp and SMSWhatsApp and SMS reminders and announcements
EmailEmail broadcasts and automatic sequencesBasic, with integrations
Phone appInstallable app under your own name and logoBranded app add-on
Web addressubunya.com/yourname, or your own domain
Developer accessPublic API, MCP server and CLIAPI on higher plans
Fee on what learners pay0%0% on paid plans, plus Stripe

Thinkific details as of November 2026, from Thinkific pricing, SchoolMaker: Thinkific pricing and published reviews. Prices and fees change, so check Thinkific's site before you decide.

What Thinkific really costs

The plan price is only part of the bill. Here is what each platform costs a month when 200 learners each pay $50 ($10,000 a month), on the cheapest plan that can sell memberships, billed yearly where offered: the plan, the platform's fee, and card processing where it is charged separately.

PlatformMonthly costHow it adds up
Skool Pro$372$82 plan (yearly) + 2.9% Skool fee
SchoolMaker$386$36 plan (yearly) + 0% + Stripe
Thinkific$386$36 plan (yearly) + 0% + Stripe
LearnWorlds Pro Trainer$429$79 plan (yearly) + 0% + Stripe
Kajabi Basic$493$143 plan (yearly) + 0% + Kajabi Payments
Mighty Networks Launch$629$79 plan (yearly) + 2% + Stripe
Whop$630$0 plan + 3% community fee + 2.7% + $0.30
Circle Professional$639$89 plan (yearly) + 2% + Stripe
Disco$749About $399 plan + Stripe
Teachable$889$39 plan + 5% Teachable fee + card processing
Skool Hobby$1,008$7.50 plan (yearly) + 10% Skool fee
Maven$1,350$0 to list + 10% of each sale + Stripe
Patreon$1,35010% platform fee + 2.9% + $0.30
Discord$1,60010% fee + about 6% desktop processing
UbunyaYour planOne plan by invoice and 0% on learner payments. Learners pay you directly, by bank transfer, mobile money, card or cash, so nothing passes through Ubunya.

Worked from each vendor's published prices in November 2026. Fees change and card rates vary by country, so check before you decide.

Cohorts, not just a membership

Thinkific organises learning by course, with drip schedules that release lessons over time. Ubunya starts from the programme: you open an intake with a start date, seats and class times, people apply, your team admits them, and they move through the cohort together until graduation.

Every learner has a record that follows them: which intake they joined, which sessions they attended, what they paid and which certificate they earned. When a funder or board asks how the last cohort went, the answer is already there.

If you only need an open membership that anyone can join with a card, Thinkific may be all you need. If you admit people into programmes that start and finish, that structure is what Ubunya is for.

A programme in Ubunya with its intakes, seats and dates

Getting paid the way your learners pay

Thinkific charges no transaction fee on paid plans, but learners pay through its card checkout. Many of the organisations we work with are paid by bank transfer, mobile money such as M-Pesa, UPI or Pix, a company cheque, a card on their own machine (Visa, Mastercard, American Express) or cash at the first session, often in instalments.

Ubunya records each payment against the learner's fee account, issues a receipt, shows the balance and reminds people before an instalment is due, by email, WhatsApp or SMS. Nothing is taken from what your learners pay: Ubunya charges 0%.

When an employer pays for ten staff, one payer covers all ten seats and gets one invoice, while each learner still has their own place in the cohort.

Fee accounts in Ubunya showing what each learner has paid and owes

Attendance and certificates that prove the work

Thinkific tracks course completion, not attendance at live or in-person sessions. In Ubunya, people who join a live session are marked present automatically, and for in-person days staff can tick a register or learners can scan a QR code at the door, even on a weak connection.

Completion rules can require attendance as well as lessons. When a learner finishes, their certificate is issued with a public check page, so an employer can confirm it is genuine.

An attendance register for a session in Ubunya

Reaching people where they already are

Thinkific sends email and in-app notifications. Ubunya sends class reminders on WhatsApp with "I'll be there" and "Can't make it" buttons, and the answers appear on the attendance list. Announcements can go by email, WhatsApp, SMS and the in-app bell at once.

Each community also gets its own installable phone app under its own name and logo, so learners open your programme, not someone else's brand.

WhatsApp reminders and delivery status in Ubunya

Where Thinkific is the better choice

No platform suits everyone. Thinkific does these things better than Ubunya:

Moving from Thinkific to Ubunya

  1. Request a community. We set it up with your name, logo and colours, at ubunya.com/yourname or on your own domain.
  2. Import your members from a CSV export, with their names, emails and phone numbers.
  3. Recreate your programmes and courses. Lesson videos can be uploaded or embedded, and we can help with the move when we agree your plan.
  4. Invite members to sign in. Their history starts in Ubunya from the next intake.

Questions

How much does Thinkific cost?+

Thinkific's paid plans start at roughly $36 to $49 a month, billed yearly or monthly, with 0% transaction fee on paid plans and Stripe's card fee on top. Community, branded app and some features are add-ons or higher tiers. Check thinkific.com for current prices.

Does Thinkific support cohorts?+

Thinkific can drip lessons on a schedule and run communities as an add-on, but it doesn't manage intakes with seats, class times, admissions, attendance or offline fees. Ubunya does.

What's a Thinkific alternative for training organisations?+

If your courses are part of a cohort programme with applications, attendance and fees paid by bank, mobile money or an employer, Ubunya covers the whole programme in one place.

Other comparisons

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